How I Built a Business I Love with Email Marketing (And How You Can, Too!)

Ditch the Fluff and Make Sales While You Sleep

I’ll be honest—sometimes I still have those “pinch me” moments, looking at the business I’ve built and all I’ve learned along the way. The funny thing? For me, it all boils down to one simple formula: email marketing, flows, automation, and sales while I sleep. But here’s the thing: for so many handmade sellers, email marketing feels anything but simple.

Why Email Marketing Feels Like a Struggle for Handmade Sellers

I totally get it—there’s so much information out there, and a lot of it is either fluff or, let’s be real, just hot garbage. Between sorting through endless “expert” advice, and trying to decode email platforms, it’s easy to feel overwhelmed or confused.

But that’s exactly why I’m on a mission: to help handmade sellers like you turn email into a sales machine that works on autopilot. My goal is to simplify the process so you can focus on creating beautiful, handmade products while your emails bring in sales with less effort.

Here’s how you can start.

The Power of Email Marketing (Without the Fluff)

1. Email Flows = Sales on Autopilot: Imagine setting up a series of emails that not only welcome new subscribers but also remind them about products, share customer stories, and encourage repeat purchases. With flows in place, you’re not manually sending every email—they’re working behind the scenes, nurturing your customers and bringing in sales 24/7.

2. No Algorithm Stress: Social media is a great way to connect, but if you’re relying on it for all your sales, you’re at the mercy of an ever-changing algorithm. With email, you own your list. No surprise drops in engagement, no guessing about reach. Just reliable, direct contact with people who already love what you make.

3. Making Email Marketing Easy: I believe email doesn’t have to be confusing or overly complicated. I’ve learned that simple, targeted emails bring the best results. With the right tools, you can set up automated welcome sequences, abandoned cart reminders, and even thank-you messages that keep your customers engaged—all without needing a Ph.D. in email marketing.

   
   

Ready to Turn Your Emails into Cash?

If this sounds like exactly what you need, I’ve got something to make it even easier. My Email Cheatsheet is packed with quick sales wins you can implement today to start seeing results without the stress. It’s time to make email marketing work for you and bring in consistent sales while you focus on what you love.

Want to give it a try? Just drop a click here, and I’ll send over the cheatsheet. Let’s turn that inbox into your new favorite sales tool and make email work for you.